Just released this week – Deception Episode 9!

Savvy advertisers no longer focus exclusively on the traditional TV spot without also planning to capture video content to be used in online advertising placements, according to a ClickZ article this week.

Tracking users and determining audiences have always been somewhat contentious issues in the online media world. The Internet isn’t the only medium in which the challenge of gleaning audience-related information might raise the occasional eyebrow. Just this week MediaPost reported that CBS radio has “entered a seven-year agreement to purchase radio audience ratings based on Arbitron’s portable people meter (PPM) system.”

A large media buy this week by Cars.com validates the ROI that online advertising can provide for branding initiatives. As ClickZ News reported today, “Cars.com added an extensive online media buy this week to the TV campaign it began in March. A mix of display and rich media units will run on portals, auto and lifestyle [sites].”

It's that time again - looking for a little action? Check out Alien Shooter, a classic first person shooter where it's up to you to kill the aliens as the last soldier left on an infested space station.

The customer is always right, so it doesn’t pay to annoy them. Cia Romano, chief executive officer and founder of Interface Guru, told iMediaConnection this week that advertisers “may be shooting themselves in the foot” as the result of inappropriate placement or presentation of online ads.

As reported in MediaPost this week, Virgin Mobile has announced plans to sponsor a series of broadband videos on Heavy.com. The deal will include sponsorship of the Heavy.com series “Behind the Music That Sucks,” Virgin Mobile branding on the channel’s page and Virgin Mobile subscriber access to preview new episodes...

Masterminded by an adorable but vicious alien, Medical Island is the home of human mutants, clone nurses, and zombies. Dr. Franks, the alien’s puppet, rules the staff and patients while the Resident Evil leads the counter forces dedicated to destroy all that is Medical Island. Curious? Take a few minutes to check out this cool animated series exclusive to Zango users!

More news today further confirms the exploding trend of original video content online. MediaPost reported today that Microsoft confirmed its plans to get back into the business of original content with the “MSN Originals” initiative. Reveille, company that created hit shows “The Office” and “The Biggest Loser” is tasked with content development for the new initiative...

As of May 1, NBC is running an online broadcast of the first hour of “Today.” The leading morning news show will now be accessible to Internet viewers and will offer more online content as compared to similar Internet sites run by its rival morning programs. Most importantly, “Today” fans can only access the online version by viewing ads that can’t be skipped...